Competitiveness of European aviation
Aviation is by nature a highly competitive and global industry.
The Group’s business brings together people, economies and cultures, and drives economic growth and social progress. The overarching ambition of the Air France-KLM Group is to become an aviation champion in Europe, while assuming its role as a front runner in sustainable aviation.
The value creation model shows the impact areas where the Air France-KLM group adds value and which, thanks to its fundamental strenghts and unique competitive advantages, enables a response to the societal and sustainability challenges.
The pots Covid-19 crisis world will no longer be the same. Within this context, the fundamentals of our strategy, in particular our commitment to sustainability, remain and are beign accelerated.